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Rule Information

Lawyer Advertising

Effective Date of New Lawyer Advertising Rules Deferred To April 1, 2009
Chief Justice Pascal Calogero, Jr. announced on October 31, 2008 that the Court's recently-adopted amendments to the Rules of Professional Conduct pertaining to lawyer advertising will become effective on April 1, 2009, rather than December 1, 2008, as previously announced.  For more information, please see the Court's Order, signed October 31, 2008, and the full text of the Court's press release, announcing the deferred implementation of the new Rules until April 1, 2009.



Filing Information

Adobe Acrobat Document How to File Advertisements/Unsolicited Written Communications under New Rule 7.7

Filing Fees:
Payable to "Louisiana State Bar Association", for EACH separate/distinct advertisement/communication.

Optional Advance Written Advisory Opinion Process
$175.00
Filed at least 30 days prior to first use/dissemination

Regular Filings
$175.00
Filed prior to or concurrent with first use/dissemination

Late Filings
$275.00
Filed after first use/dissemination

Filing Forms:
Adobe Acrobat Document Filing Application Form (required for all new filings)
Adobe Acrobat Document Filing Application Addendum (required for filings of unsolicited written communications)

Adobe Acrobat Document How the Evaluation Process Works Under New Rule 7.7
Adobe Acrobat Document Internal Operating Procedures for Lawyer Advertising Evaluations Under Rule 7.7.

Lawyer Advertising Continuing Legal Education Seminars

The LSBA's three (3) Lawyer Advertising Symposia held during October/November 2008 were well-attended and well-received. If you missed the chance to attend, please check this page often for updates, as additional seminars are being considered and may be held in the near future.
Thank You.

All questions and inquiries regarding the new lawyer advertising Rules and/or the filing/evaluation process may be directed to:

LSBA Ethics Counsel Richard P. Lemmler, Jr., Direct Line: (504) 619-0144, Telefax: (504) 598-6753.

Mailing Address:
Louisiana State Bar Association
Rules of Professional Conduct Committee
c/o LSBA Ethics Counsel
601 St. Charles Avenue
New Orleans, LA 70130-3404

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